At Saleno, sustainability is at the heart of everything we do. We’re thrilled to announce that our Saleno Reusable Glass Straws are now available on GreenFriday.com.au, a platform committed to promoting sustainability and reducing environmental impact.
What is Green Friday?
Green Friday is an innovative Sydney-based ecommerce marketplace that strives to empower consumers with sustainable choices and help pave the way to a greener future. Under the leadership of retail veteran Melissa Drennan, Green Friday is facilitating the growth of environmentally responsible brands while bringing together a community of like-minded consumers who share a commitment to sustainability.
Why We Love Green Friday
We’re excited to be part of Green Friday’s mission to support brands that are leading the charge in sustainability. Green Friday is much more than a marketplace; it’s an important movement that helps businesses with a sustainability focus thrive while connecting eco-conscious consumers with products and services that have a positive environmental impact.
By joining Green Friday, we’re able to connect with a larger community of like-minded brands and customers. The platform showcases a diverse range of sustainable brands, from eco-friendly products to re-commerce and circular economy-focused companies.
Moreover, the platform’s focus on transparency helps consumers understand a brand’s sustainability journey, addressing the rise of greenwashing and greenhushing in the retail industry. By sharing real stories of progress, Green Friday aims to educate and empower consumers to make responsible purchasing decisions while helping brands connect authentically with their audiences.